PhD (Korea)

Recent Publications

Segmenting the market of first-time visitors to an island destination

International Journal of Culture, Tourism & Hospitality Research, 2012

The effects of advertising awareness and media channels on travel intentions

Journal of Hospitality Marketing and Management, 2010

Typology of cultural tourists

Culture and the Construction of Islandness, 2008

An examination of a structural model of tourists' behavioural intentions

International Small Island Cultures 3rd Annual Conference June 29 – July 02, 2007. Charlottetown, PE, Canada, 2008

A study of cultural tourism

Proceedings of the 4th World Conference for Graduate Research in Tourism, Hospitality and Leisure, Antalya, Turkey, April 22-27, 2008, 2008

Research Classification

  • No classification given

Research Interests

  • Research methodology in tourism & hospitality
  • Experiential aspects of tourists’ consumption
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